Thursday, 1 October 2015

A Magazine In Tesco I Like...

Kerrang! 19th September 2015 Issue

I saw this magazine in Tesco earlier this week, it immediately caught my attention due to the large 51 in bright yellow font. I love how the background colour and the font completely oppose each other but they work so well together, I'd like to do something like this with my magazine as it really catches readers attention.
This magazines genre has always been very rock centred, the bands can vary from 5 Seconds Of Summer who are more pop rock to Black Veil Brides who are very heavy mental rock.
The masthead is the same as it always is, the same font and in the middle at the top of the magazine, in this issue the masthead is red but the colour can vary depending on the other features of that weeks magazine.
In this issue they have used the same colours (blue, red, yellow and white) throughout all the features.
The banner at the top is black which contrasts with the light blue background from the rest of the cover. This is paired with large white font to make the text readable and noticeable.
The target audience is mainly teenage males with this issue, as inferred by the colour scheme of the blues and reds, this is also shown by the main band, Blink 182, who's fans are predominantly males of aged 20 or above but they do also have female fans which the pictures of Hayley Williams from Paramore and Jenna McDougall from Tonight Alive will appeal to as they are more 'typically female' bands and many of the girls who buy 'Kerrang!' will find these girls fashionable and some sort of idol.
The magazine uses direct address to create synthetic personalisation (a relationship with the reader through the language) by saying 'The soundtrack to the best summer you ever had.' This creates a sense of the article links directly to the reader making them feel more connected to the magazine.
The banner at the top of the magazine shows another of the main features, Iron Maidens back story and how they became such a legendary band. This article would widen the target audience as older males would be more interested in that article as the band are quite old.

1 comment:

  1. There is so much more you can say about this. Add in representations and comment on who you think this appeals to. Who is there TA? Also, has this influenced your ideas and creativity in anyway?
    Also align text left and please check your spelling 't' is not a word.

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